Designing a corporate website to improve brand value
Client: Wood Haven
Website: www.woodhaven.in
A Brief About Wood Haven
Based out of Cochin,India, Woodhaven specialize in building wooden homes, interiors, flooring and cottages out of seasoned wood of your choice. We create marvels out of wood that’s equally charming, warm and full of life. We bring nature closer to you! We have expert teams that are specialized in designing your dreams, sourcing quality materials and executing the designs in wood with finesse. We produce contemporary wooden designs that look chic as well as completely traditional patterns that exude elegance.
Client’s Objective
Being the business having many competitors, the client wanted us to design a website that sets them apart in their competitive environment. We were also asked to use a CMS which enables our client to manage the content of the website with ease.They proposed woodhaven.in domain for their corporate website
Project Challenges
- Increase brand value by providing a clean corporate design
- Provide strong search results and enable customers to access the website with ease
- The client wanted the website to be built on a powerful CMS that provides all the requisite functionalities, is simple to use and easy-to-learn and more secure.
- The google page spped should be above 90.The client was strict on the page speeds.Optimisation at higher levels is required
- They had an outdated website (design, content and navigation). The current site was not providing any new business.
- Current design was having a negative effect on their brand value.
Solutions Offered by Bitsping Technologies
- We used WordPress CMS Platform and integrated the plugins to design a good looking website for our client.
- An simple and aesthetic design was created which is responsive on all devices without making any changes in the core structure.
- The code and resources were optimised so that the website ranks above 90% in google speed.
- Brand new logo was designed for the business.The colors used in the logo are used in website also.
- The backend enables the client to manage all contents and photos.
- A good looking contact form was integrated for collecting customer enquiries
- Project gallery with photo from different projects are listed and can attract more customers
- Brochure was designed and it can be easily downloaded from the website which focus mainly on the services offered.
Technologies Used
- WordPress
- Illustrator
- HTML5
- Jquery
- Photoshop
- Mysql
The END RESULT
The Woodhaven website redesign has improved site performance. With a new website design and stronger brand, 72% of website traffic include new sessions, with a very strong percentage of first time website visitors. This indicates new customers are able to find and search the woodhaven website with ease. The client is extremely happy with the result as the customer database is increasing day by day
